Tag Archives | uncertainty

Want to grow faster, and smarter? Adopt the New Rules of Fearless Growth

friendship-2366955_1920Growth has always been fundamental to business success, but it’s never been more critical than it is now. Rapid changes in technology, shifting customer expectations, disruptive business models and quickly evolving regulations force organizations to innovate quickly and invest in new lines of business that will fuel future growth. The problem is, the same forces that make growth imperative also can make it incredibly daunting.

I see business leaders wrestling with some tough strategic dilemmas: should we disrupt our own business before someone else does, or focus on protecting it? Do we develop new capabilities internally or partner externally? Do we craft a careful plan or simply plunge right in? If you aren’t careful, these uncertainties and doubts can slow you down, while the competition speeds by.

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Learning from Elon Musk: Manage uncertainty by avoiding these three mistakes

Falcon 9 DSCOVR Launch

Falcon 9 DSCOVR Launch

Not long ago, I stood on a pier near Cape Canaveral, Florida and watched a SpaceX rocket launch.

People were wearing SpaceX t-shirts and talking excitedly. SpaceX has brought the thrill back into space exploration.

Founder Elon Musk figured that by developing a way to reuse rockets, just like airplanes, he could reduce the cost of travel to space by a factor of a hundred.

He’s well on his way to achieving that. The company created the first commercial spacecraft in history to shuttle cargo to and from the International Space Station, and has already cut the cost of launching into space to less than a tenth of its prior level.

His ultimate goal, however, is to colonize Mars, making human life inter-planetary.

How’s that for a bold vision statement?

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